Monday, May 1, 2023

How to develop high-quality pre made dishes of Sihui Tea Oil Chicken? | Focus on the "High quality Development Project of Hundred Counties, Thousand Towns, and Ten Thousand Villages"

How to develop high-quality pre made dishes of Sihui Tea Oil Chicken?  | Focus on the "High quality Development Project of Hundred Counties, Thousand Towns, and Ten Thousand Villages"


Welcome merchants from all over the world to inspect the investment environment in Sihui City, Guangdong Province

Published by Sihui City on May 1st, 2023 at 17:10 in Guangdong


On April 29, 2023, the first Rural Kitchen Competition and Ten Thousand People Tasting Tea, Oil and Chicken Food Carnival in Sihui City opened grandly. It is reported that this event is jointly organized by the Culture, Radio, Television, Tourism and Sports Bureau of Sihui City, the Human Resources and Social Security Bureau of Sihui City, and the Federation of Trade Unions of Sihui City. The aim is to promote the catering culture of Sihui City, create a new image of a food and tourism city, and promote the high-quality development of the cultural and tourism industry.


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


#Wanrenpin Chicken, Rural Kitchen Competition

#Create a new logo for Sihui City


The four river(West river,North river,Dragon river,Sui river) meet, creating a millennium old city charm. Founded in the Qin Dynasty, Sihui not only has titles such as a national civilized city, the hometown of Chinese citrus, the hometown of Chinese jade, the famous hometown of overseas Chinese in Guangdong Province, and the holy land of the sixth ancestor of Zen Buddhism, but also has developed various local specialties and delicacies. Tea oil chicken is one of the more representative ones.


Tea oil chicken is a famous dish in Sihui City, cooked with precious and fragrant wild tea oil. It has the characteristics of freshness, tenderness, smoothness, and no fishy smell. It is a top-notch tonic, beauty, and detoxification, and is also a necessary delicacy for the Sihuier to entertain guests.


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


In order to promote this culinary business card and promote the integration of local catering culture and tourism, this food festival event fully explores and showcases the rich connotations of the Sihui catering industry through means such as 10000 people tasting chicken and rural kitchen competitions, expands the popularity of the Sihui, and creates a new symbol of the Sihui cuisine.



#Seven major enterprises signed contracts

#Inviting Investment and Promoting the Development of Tea, Oil, Chicken, and Prefabricated Vegetables


As a new form of consumption, pre made dishes can not only meet people's demand for delicious food, but also serve as an emerging carrier for spreading Chinese cuisine culture, allowing many traditional Chinese cuisine with complex ingredients and production techniques that people generally do not easily make and strong seasonality to enter the daily lives of the people.


In order to accelerate the integration of industries and make the pre made vegetable industry an important engine driving the rapid development of the economy in Sihui, Sihui City actively responds to the directive spirit of Guangdong Province to vigorously promote the development of the pre made vegetable industry and seize the "new track" of pre made vegetable. It has established a tea oil chicken pre made vegetable and food distribution industry chain, attracting investment from enterprises related to the pre made vegetable industry chain in the province, and promoting the accelerated innovative development of the pre made vegetable industry.


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


On the day of the event, a signing ceremony was held for the investment attraction and cooperation project of tea oil chicken pre made vegetables. Guangzhou Panzhong Fresh Food Co., Ltd., Zhaoqing Kangda Ecological Food Co., Ltd., Sihui Zhengmu Co., Ltd., Shenzhen Zhengdingji Food Co., Ltd., Guangjing Food (Guangdong) Co., Ltd., Guangdong Steamed and Boiled Food Technology Co., Ltd., and Guangdong Heshi Aquatic Products Co., Ltd., seven prefabricated vegetable enterprises, have signed contracts with the Sihui Culture, Radio, Television, Tourism and Sports Bureau. In the future, they will focus on production, processing, cold chain, logistics The sales and other aspects provide new development ideas for the tea oil chicken pre made vegetable industry.



#Hold a forum on pre made tea oil chicken dishes

#Exploring new dimensions of sales of characteristic agricultural products


2023 Sihui City Tea Oil Chicken Prefabricated Vegetable High Quality Development Forum    The First Rural Cooking Competition in Sihui City in 2023


On the same day of the opening ceremony, a high-quality development forum for pre made tea oil chicken dishes was also held, inviting pre made vegetable production, circulation, sales enterprises, and scientific research experts to discuss topics such as tea oil chicken pre made vegetable locking technology, logistics distribution, and promotion and sales.


Tea oil is alkaline and can neutralize the acidity of chicken, remove fishy taste, and enhance the flavor. "Zhang Danna, Chairman of Guangzhou Panzhong Fresh Food Co., Ltd., pointed out the development prospects of tea oil chicken pre made dishes based on her years of experience in producing spicy chicken and salt baked chicken.


Tea oil chicken pre made dishes can work together on both the B-end and C-end, with B-end products opening up distribution channels, establishing experiential stores, C-end products entering supermarkets and online live streaming channels. Xiong Tao, General Manager of Guangdong Steamed and Boiled Food Technology Co., Ltd., expressed his own opinions on how to expand sales channels for pre made dishes.


"Tea flavored chicken is a high-quality food with high protein and low cholesterol. Standardizing and digitizing the chef's process through prepared dishes is an effective way to let the tea flavored chicken go out of the four meetings." Cheng Jingrong, a doctor of the Sericulture and Agricultural Products Research Institute of the Guangdong Academy of Agricultural Sciences, technically shared how the tea flavored chicken can take the path of large-scale and brand development.


Guests such as Wu Ruixiang, Chairman of Zhaoqing Kangda Ecological Food Co., Ltd., Lin Guicheng, Chairman of Sihui Zhengmu Co., Ltd., Zheng Zhiqiang, Chairman of Shenzhen Zhengdingji Food Co., Ltd., Tan Yanping, General Manager of Guangjing Food (Guangdong) Co., Ltd., and Wang Dong, Secretary of the Board of Directors of Guangdong Heshi Aquatic Products Co., Ltd. also discussed how to achieve the effect of fresh tea fried chicken with pre made vegetables, and how to carry out warehouse cold chain logistics construction We shared topics such as how to expand sales channels and how to assist in rural revitalization, and provided suggestions on how to polish the golden signboard of "one chicken hits one city" and promote the development of the tea oil chicken pre made vegetable industry.

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