Like! Deqing Gonggan won the bronze medal in China's first county brand competition

Like! Deqing Gonggan won the bronze medal in China's first county brand competition

Deqing release 2024-08-26 19:41 Guangdong, China

On August 24, 2024, the final of China's first county brand competition was held in Guangzhou. After layers of selection and fierce competition, Deqing Gonggan finally won the bronze medal in the competition.

After the online registration and online voting were opened in the early stage, the competition received widespread attention from all walks of life. A large number of county brands with distinct regional characteristics, cultural connotations and market competitiveness actively signed up to participate. After the early competition, Deqing Gonggan successfully entered the top 20 of this competition.

At the "stage competition" site, the top 20 county brands took the stage to give presentations and promotions. Among them, our county has made a comprehensive promotion on the planting history, brand advantages, industrial development and marketing of Deqing tribute orange in recent years, and introduced this thousand-year tribute from Deqing - Deqing tribute orange.

After intense discussion and professional scoring by the on-site judges, Deqing tribute orange won the bronze award of China's first county brand competition.

It is reported that Deqing tribute orange is a high-quality variety of natural hybrid of orange and tangerine, which combines the crispness of tangerine, the sweetness of orange and the honey fragrance of pomelo. It has a golden and thin skin, sweet and fragrant honey, and is refreshing. According to records, the cultivation of Deqing tribute oranges began in the Kaiyuan period of the Tang Dynasty, with a history of more than 1,300 years. Deqing tribute oranges have also won the titles of China's King of Oranges, China's Famous Fruit, Agricultural Product Geographical Indication Certification Product, National Trademark Registration Certificate, National "Protected Place of Origin Mark Registration Certificate, and National Top 100 Agricultural Product Brands, with a brand value of up to 10.8 billion yuan. In recent years, Deqing County has implemented the construction of the "12221" marketing system for Deqing tribute oranges, insisting on making friends with oranges, developing businesses with oranges, and benefiting the people with oranges. Through a series of marketing activities, it has promoted the Deqing tribute orange industry to become bigger, stronger, more special and better.